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It connects your analytics data with push notification campaigns, so you can target users based on behavior, events, language, country, device properties, or other tracked information.

Messaging in Twinalyze

From user behavior to personalized communication

Target

Choose users based on events, filters, countries, languages, devices, or user segments.

Personalize

Prepare notification content with templates, images, launch actions, and language-wise variations.

Measure

Review campaign status, targeted users, opens, failures, click rate, and schedule details.


Messaging workflow

01
Plan the campaign
Goal

Decide why you are sending the notification, such as a product update, offer, reminder, re-engagement message, or alert.

02
Create the message
Builder

Open Create Message to define the audience, write content, select a template, review translations, preview the notification, and schedule it.

03
Monitor the result
History

Open Campaign History to check whether the campaign was scheduled, sent, failed, cancelled, or saved as draft.

04
Improve future Campaigns
Learn

Use opened count, failed count, click rate, and campaign status to understand what worked and improve the next message.


Messaging sections

Messaging mainly includes two important areas.

How Messaging helps your team

Benefits

Messaging helps product, marketing, and growth teams communicate with users more effectively.

Improve engagement

Send timely notifications to bring users back to the app and increase repeated activity.

Target better audiences

Use event-based targeting to send campaigns only to users who match a specific behavior or segment.

Support multiple languages

Create localized notification content so users can receive messages in their preferred language.

Track performance

Review campaign delivery, opens, failures, and click rate to understand which messages perform well.


What you can send

Send discounts, flash sales, seasonal campaigns, and limited-time deals to selected users.
Announce new features, app changes, improvements, or important releases.
Bring inactive users back by targeting users who have not returned or completed an important action.
Send reminders for incomplete actions, pending tasks, subscriptions, orders, bookings, or app activity.
Send language-wise messages so users receive content that feels more relevant and understandable.