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Documentation Index

Fetch the complete documentation index at: https://docs.paraminternationalltd.com/llms.txt

Use this file to discover all available pages before exploring further.

Twinalyze helps teams understand users, measure performance, and improve growth using analytics, ads, notifications, and integrations. This page gives a simple overview of the main features before you start using the dashboard.

Feature overview

Analytics

Understand users, sessions, events, screens, pages, funnels, and retention.

Ads Analytics

Measure ad traffic, impressions, clicks, revenue, failures, and campaign performance.

Notifications

Create, target, schedule, and analyze notification campaigns.

Integrations

Connect Twinalyze with Google Ads, Facebook Ads, Firebase, OneSignal, GTM, and more.

Main feature areas

Analytics

Analytics helps you understand how users interact with your app or website.
FeatureBasic meaning
UsersPeople who visit your website or use your app
EventsActions users perform, like click, page view, add to cart
SessionsA period of user activity
Screens & PagesPages or app screens users visit
ReportsVisual view of user activity and performance
Use Analytics when you want to understand user behavior and product usage.

How these features work together

1

Collect data

Twinalyze collects users, events, sessions, ads, and notification activity from your app or website.
2

Organize data

The data is connected with users, events, properties, sources, and campaigns.
3

Analyze performance

You can view reports for analytics, ads, notifications, and user behavior.
4

Improve growth

Use insights to improve conversion, retention, engagement, and ROI.

Simple example

A user visits your website, clicks a product, adds it to cart, and later receives a notification.
Twinalyze featureWhat it tracks
AnalyticsPage view, click, add to cart, session, scroll
Ads AnalyticsCampaign source, ad click, conversion
NotificationsNotification sent, opened, clicked
IntegrationsGoogle Ads, OneSignal, Firebase, GTM

When to use each feature

GoalUse this feature
Understand user behaviorAnalytics
Measure ad performanceAds Analytics
Bring users backNotifications
Connect external toolsIntegrations
Track custom actionsEvents
Understand user detailsProperties

To understand Twinalyze basics better, continue with Users, Events & Properties.